Whether through our products or our free resources like the The Grand Canyon Hiker Dude Show podcast and the Grand Canyon Shade Tracker, Hike Tribe (formerly Bright Angel Outfitters) is here to help you hike your best hike.

The company was born in 2024 as Bright Angel Outfitters—inspired by our love of the magnificent Grand Canyon and its most famous trail—and was rebranded as Hike Tribe in 2025. (The switchback in our logo is the famous Devil's Corkscrew on Bright Angel Trail, which allows us to stay close to our roots.)

The brand was founded by the husband/wife team of Brian and Zeena Speciale. The company's home base is North Phoenix—just a 3 1/2 hour drive from the South Rim.